The campaign, in collaboration with ASPIRA, CNC and Hispanic Federation, formally launched today with a panel occasion from the NASDAQ in New York City, where Latinum unveiled understandings from research study tasks completed in partnership with NBCUniversal Telemundo Enterprises. The event consisted of a presentation on Latinums quarterly ‘Hispanic Financial Sentiment Tracker to revealdemonstrate how Hispanics across the acculturation spectrum view their own individual financial situation and the financial circumstance of the United States economy at huge. In addition, findings from Latinums research job ‘The Big Shift were gone over, revealing data intendedfocuseded on comprehending the fast increase of the multicultural segment within the bigger United States economy. The panel was hosted by Noticiero Telemundo weekend anchor, Edgardo del Villar, and featured panelists Ronald Blackburn, President CEO, ASPIRA; Sonia Lopez, President and CEO, CNC; Chris Caltabiano, Chief Program Officer, Council for Economic Education, and Jose Calderon, President, Hispanic Federation.
Tu Dinero Es Tu Futuro will engage the Hispanic community through a robust website, digital tools, social engagement, PSAs, weekly segments on Telemundos early morning show, Un Nuevo Dia, and Noticiero Telemundo, grassroots marketing and more, in an effort to empower this growing group of our countries population and boost the monetary future of all Americans. The relative youth of the Hispanic population (of the nearly half of all millennials who recognize as multicultural, Hispanics comprise 21 %) means lots of in the community have not yet hit their peak earning capacity, making it an optimal time to link them with information about securing their finances and future.
The Latino population contributes considerably to the general economic health of our nation, stated Rocky Egusquiza, Vice President, Neighborhood Affairs, NBCUniversal Telemundo Enterprises. Their monetary success is essential to our future and we are pleased to take benefit of our substantial reach and resources at TELEMUNDO to supply our audience with the details and devices they require to reach their monetary dreams.
As nationwide partners for the campaign, ASPIRAs Youth Advancement Program will work to engage ASPIRA clubs in an awareness competition, through PSAs and social media, to increase monetary literacy amongst youth making use of Tu Dinero Es Tu Futuro tools. CNC will host monthly extensive monetary literacy workshops in Miami, Florida, covering topics such as Ways to Manage Financial obligation, Planning Your Retirement, The best ways to Conserve and Invest, and more. The Hispanic Federation will hold quarterly financial town hall conferences in New York based upon the Tu Dinero es Tu Futuro curriculum. It will likewise list TELEMUNDO as a nationwide partner in the financial literacy resource page of its site, promote workshops through social networks and supply content and professional resources for on-air and multiplatform productions.
In addition, NBCUniversal has partnered with the Council for Economic Education to establish a suite of devices that will be integrated in the Tu Dinero es Tu Futuro project to help guide customers through typical financial decisions they will face throughout their lives. These tools, featuring monetary calculators, will stress consumer education around financial literacy and consist of essential classifications such as monetary basics, buying a house and planning for retirement. CNBC will also collaborate with NBCUniversal Telemundo Enterprises as a digital content partner, with a devoted section on the site, including individual financing headlines and videos that offer monetary suggestions.
To find out more about the initiative, visit: www.tudineroestufuturo.com or www.yourmoneyisyourfuture.com.
About NBCUniversal Telemundo Enterprises:
NBCUniversal is the leading media business reaching over 90 % of Hispanics in the United States on a monthly basis, in English and Spanish, across all its video platforms. NBCUniversal Telemundo Enterprises includes the business Hispanic franchises and all of its Hispanic content efforts throughout all NBCUniversals networks and platforms including TELEMUNDO, a Spanish-language television network reaching 94 % of Hispanic TV homes and showcasing initial scripted and non-scripted productions, theatrical movement photos, specials, news and superior sports events; Telemundo Studios, the leading producer of original Spanish-language primetime material in the United States; the Telemundo Station Group, reaching United States Hispanic viewers in 210 markets, through its 17 owned stations and 52 broadcast and MVPD affiliates in the United States and Puerto Rico; NBC UNIVERSO, a modern general entertainment cable television channel for Latinos, providing a thrilling mix of exclusive premium sports, trademark series, hit motion pictures, music, must-see live occasions and strategic acquisitions, on TV, online and mobile devices; Telemundo International, the 2nd biggest distributor of Spanish-language content on the planet, reaching more than 120 nations in over 40 languages; and its Digital Media device, which develops and disperses initial material throughout digital and emerging platforms consisting of mobile devices, apps, www.telemundo.com and www.nbcuniverso.com, and operates Fluency Productions, the companys new multi-format, multi-platform production studio.
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